AT&T to Rebrand Itself; iPhone Users Won't be Able to Care


Idiots. Spending millions on a new branding and deploying it with yesterday’s technology? iPhone users can’t even skip to the site’s content. It’s all Flash.

Classic case of my ignoring “look before you leap” and “think, then speak.” AT&T made a Quicktime movie of the site for iPhone users. It’s not HTML5, but it’s a step in the right direction.

Mea culpa.

But… really, AT&T? Was Comcast’s move so inspirational that you had to follow suit?

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